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Cover of Good to Great: Why Some Companies Make the Leap... and Others Don't

Good to Great: Why Some Companies Make the Leap... and Others Don't

Published: Estimated Reading Time: (2 min read)

Key Points:

  • Level 5 Leadership: Identifies leaders who are humble yet determined and who steer their companies towards greatness.
  • The Flywheel Effect: Describes how companies can build momentum over time through consistent and disciplined actions.
  • The Hedgehog Concept: Encourages companies to focus on what they can be the best at, driven by passion and economic drivers.
  • Culture of Discipline: Emphasizes the importance of a disciplined culture that encourages entrepreneurial behavior.


“Good to Great” by James C. Collins is a seminal business book that explores how companies can make the transition from being good to becoming truly great. Through extensive research involving thousands of articles and interviews, Collins and his team identified key factors that distinguish great companies from merely good ones.

One of the core concepts is Level 5 Leadership, which involves leaders who combine personal humility with professional will. These leaders prioritize the success of their companies over their personal egos. Another important concept is the Flywheel Effect, where consistent and disciplined actions build momentum, leading to sustained improvements over time.

The book also introduces the Hedgehog Concept, which encourages companies to identify what they can be the best at, what drives their economic engine, and what they are deeply passionate about. This focus helps companies maintain clarity and purpose.

Furthermore, Collins emphasizes a Culture of Discipline, where a disciplined approach to work is paired with an entrepreneurial spirit, allowing for innovation and growth within a structured environment.

Critics and readers have praised “Good to Great” for its rigorous research and practical insights. However, some have pointed out that the book’s findings may not be universally applicable across all industries, especially in the rapidly changing tech sector. Despite this, “Good to Great” remains a highly influential guide for business leaders aiming to achieve long-term success Good to Great by James C. Collins | Book Review by Bookish Elf